Episode 2 “Talking to Leyla Günes from Intermusica”

Summary

In this episode of the Conducting Coaching Podcast, Baldur interviews Leyla Günes, deputy head of artists management at Intermusica. Intermusica is based in London and is one of the leading classical artists management companies in the world.

They discuss the intricacies of artist management, the importance of building a strong profile for young conductors, and the challenges faced in the music industry. Leila shares insights on how to navigate early career stages, on the work of an artists manager and the necessity of creating a compelling narrative for artists. The conversation also touches on the evolving trends in the music business and offers valuable advice for aspiring conductors.

Chapters

00:00 Introduction to Artist Management

04.06 Identifying and Selecting Artists

09:33 Building an Artist's Profile

11:57 The next steps

19:08 Contracts with an artists manager

22:32 Trends in the music business

27:14 What can an artist do to help his/her promotion?

32:02 Negotiating fees

33.53 What other services does an agent provide?

37.27 Final Thoughts and Conclusion

keywords

artist management, conducting, music business, career development, young conductors, repertoire, artist profile, live performances, music industry trends, mentorship